A black Labrador tearing open a blue Ripitoy cardboard box on a living room floor

Stress relief, dog-approved

The only dog toy that's meant to be torn apart.

Stress relief for dogs, built from safe, tear-apart cardboard.

Why dogs love it, and why you won't mind the mess.

Made to be torn

Safe cardboard with perforated seams, so every rip breaks into clean, defined pieces instead of soggy confetti.

Built for their vision

Finished in a solid blue — one of the few colors dogs see clearly — so the box stands out the moment it hits the floor.

Right-sized for your dog

Three sizes with three cardboard thicknesses, matched to bite strength from 10-pound terriers to 90-pound shepherds.

Destruction, safely.

Tearing is the whole point — so we're careful about everything your dog's mouth touches.

  • Non-toxic materials — no harmful glue and no unsafe inks.
  • Safe if a small piece is swallowed, though it isn't food.
  • Not intended for chewing or ingestion — it's built for tearing.
  • Always supervise playtime and clear away the pieces afterwards.

Give them something they're allowed to destroy.

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